Less is always better when it comes to anchor text

The absence of a hard and fast definition of content allows for cross-genre experiments. Infographics, explainer videos, vlogs are products of such experiments. Visual images entertain users whereas written content provide them with new information. Infographics, which is the cross between the two, do both. The same applies to explainer …

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What Most People Need To Hear To Achieve SEO Success

The only way unethical SEO techniques are ever going to be eradicated is when Google themselves get clever enough to work out how to tweak their algorithm to ensure these tactics no longer work. Don’t get me wrong. Google have come a long way during the past few years …

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What does success look like?

It’s worth noting that there are SEOs who prefer using TF (Trust Flow) and CF (Citation Flow) from Majestic when checking their competitors authority and trust levels. All sites have a home or "root" page, which is usually the most frequented page on the site and the starting place …

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Let's follow anchor text best practise

Each webpage should have a single focus keyword and be included 1-3 times naturally in the page content. Make sure it’s also included in your page title, meta description, and H1 text assuming it fits within the parameters. If it doesn’t fit well, work towards a more general …

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Running on backlink fumes

Google uses the date that a domain with which a document is registered may be used as an indication of the inception date of the document. As you come up with evergreen content ideas, consider your topic, industry, and business. Brainstorm the type of content that will build a foundation …

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Things you most likely didn't know about javascript

A layout that sufficiently takes into account the “above the fold” section is not only user friendly, but can also be assessed positively by Google. As a general rule of thumb the more words in the query the easier it is to rank for that phrase. This is certainly not …

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Focus on getting your targeted keyword in the headline early on

In a Searchmetrics 2016 study into ranking factors, there was an “extremely high” correlation between social signals and Google rankings. However, this couldn’t be accredited to the algorithm, but rather to the “overlap between brand websites performing strongly in social networks and being allocated top positions by Google.” Producing …

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When auditing your site, take time to think about analytics

Google needs to generate, maintain and increase its revenue. It can only be done when the searchers uses Google as a Search Engine. The searchers will use Google till the time the Search Engine is providing accurate results to the query entered by the searcher. Keywords are single words, or …

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To get fast rankings, you need cloaking

Stop marketing to audiences and instead market to customers at scale. Optimizing your site’s speed score is an important factor because your visitors aren’t going to wait around for your page to load. They have thousands of options to choose from on the web, and if your blog …

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Write a keyword-rich introduction

Google prefers fresh content. An older page that’s regularly updated may outperform a newer page. The more you focus on Google and doing the right thing for website visitors, the more you’ll win at SEO. Google will follow your links, the post and pages that have the most …

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How you will benefit from walled garden sites

You’re probably wondering why this happened after you’ve put in so much effort to optimize your content with SEO. You can speed up the process of getting useful links by connecting with content curators. Human or machine generated, there is a lot of it – and Google has a …

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You may have a strategy that would be more successful

All you need to do is type your business’ name and pin code into the tool and click on the ‘Check My Listing’ option. There are many on-page elements that go into optimizing a piece of content for the search engines – such as title tags, keyword placement, using multiple content …

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Improve engagement by utilising search queries

Good sitemaps help humans to find what they are looking for and help search engines to orient themselves and manage their crawl activities. Googlebot, in particular, may complete the indexing of your site over multiple visits, and even after that will return from time to time to check for changes …

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Unlocking the mystery of link bait

Keywords need to flow naturally within this helpful content, otherwise it leads to a terrible user experience. Internal linking is a really effective SEO technique – it helps search engines identify new pages on your website and indicates what your page is about. Always research before you buy any SEO software …

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Make Your Website More Friendly to Search Engines by considering SERPs

Other ways of filling product pages with unique content include multiple photos (preferably unique photos, if possible), enhanced descriptions that offer more detailed insight into product benefits, product demonstration videos (users love videos), schema markup (to enhance SERP listings) and user-generated reviews. Instagram does not have the ability to link …

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Types of site changes brought on by offsite SEO

There’s really no big secret here, but only the best SEO company can provide you the results you’re looking for. Back Links go hand in hand with Link Building and act as advertisements for your website on other websites, rather than the links on your own website, which …

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Consider analytics at the inception

SEO, that is ethical and organic, takes serious time. Anyone that claims otherwise is just looking to take your money and run. Dominating the top rankings for general keywords related to your brand may be out of your reach, but even a slight investment in SEO can help your business …

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Concentrate on actionable javascript

SEO takes promotion. Backlinks are a huge part of ranking in Google and in order to attract backlinks (and even social shares) your content needs to be seen . Without shares, backlinks, authority, Google won’t notice your page and you won’t rank. Many details are involved in good SEO …

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How do you feel about link exchanges now?

The technical side of SEO can offer some fantastic advantages and prevent any negatives from dragging you down the search engine results pages. aying attention to what the search engines suggest for topics important to your business can both give you insight into what your potential customers are really looking …

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