How Blogging Drives Customers to Your Website

A tool that is useful for keeping track of your character count is Nightbird. When you’re browsing the web, the content you come across can come in a number of different flavors. Often, the nature of the content can tell you a little about the owner of the blog …

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How to learn about hits in a few hours

A good resource is more than just a long-form 1500 word blog post. It deep dives into topics and can stretch on for pages, combining data and insight that your audience would be hard pressed to find anywhere else. Create serious value by developing really well targeted 'content hubs,' or …

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Things about RSS feeds you have to experience yourself

When done properly, taking the time to adjust these elements can signal web crawlers to index your site in favor of your targeted search queries. However, there are instances where this is possible, such as when a logged in Administrator is updating content and navigational links. Yes – you can be …

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Aligning your goals in relation to URLs

Even though it is not a surefire indicator of ranking potential, I still hold that it is important to first look at competitor’s DA when starting your SEO analysis. In my opinion this will allow you to gain at least some initial visibility into your ranking potential. There’s …

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Questions to ask about SEO campaigns

DA is created by combining more than 40 individual signals which are tracked and measured by Moz, many of which are Moz's own inventions. A so-called website blocker is something that prevents search engines from accessing the site Every piece of content should have the user in mind. This also …

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The reason everyone loves hits

A clear understanding of searcher’s intent will help the webmaster to create the content accordingly and users will get appropriate answers for their query. Hence, understanding the user perspective becomes really important. Thanks to local keywords, you can appeal to traffic in your local area which is great whether …

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Write a keyword-rich introduction about onsite SEO

The key is to tackle a topic that doesn’t change over time and to provide useful information for helping people do something. Which pages and posts are most important? These should have other pages and posts linking to them. Make sure to link to the most important content. So …

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Emphasizing fast results by using LSI

Google doesn’t want to deliver you “results” anymore, they want to deliver answers. And the best answers don’t come from content farms, they come from websites that are crafted with their visitors -- human beings -- in mind. For this reason, satisfying user interest should always be a priority throughout …

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Things you most likely didn't know about javascript

A layout that sufficiently takes into account the “above the fold” section is not only user friendly, but can also be assessed positively by Google. As a general rule of thumb the more words in the query the easier it is to rank for that phrase. This is certainly not …

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The secret behind onsite SEO

They simply have no concept that it’s even there. There is a wide range of technical situations which can lead to duplicate content issues for which Google is likely to penalize your website. I assume all of us are already creating quality, useful content by default. That’s the …

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Define your goals with regards to widgets

One of the SEO strategies commonly practiced up to that point had been to have your webpage address added to third-party websites. Give up the traditional advertising methods and focus on SEO, Google Adwords or Social Media. The number and quality of links to your website are quite important to …

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Find out more about RSS feeds

Have An Effective, Personalize Outreach Template Putting a Rel Author tag in all of your published posts would mean that you’re putting your reputation on the line. The modern SEO seems to be focusing more on user experience. You can include the historical facts, ultimate tips, and the best …

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Reasons that marketers love dynamic pages

If visitors get what they need from your site, they’re more likely to come back or link to your pages. These days Google rolls out several algorithm updates per day. In the past, search engines cut description tags at exactly 160 symbols, but in the mobile age it’s …

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Difficult things about SEM

You should also make sure the keyword is usable. Stop words are the small words in your SEO phrase, such as up, with, is, a, etc. While it’s widely accepted as a best practice to remove these from your SEO phrase, sometimes removing them can actually hurt your SEO …

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Increase in overall brand awareness

Some businesses don’t like seeing their competition rank highly in the results along with them. But this might not be such a bad thing. this is done in several forms. Websites that continuously pour their heart and soul into all facets of SEO will perform better than competitor websites …

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Emphasizing fast results by using cloaking

Google has gotten smarter, and things have changed. Now your content needs to be high-quality content for Google to position it in the top spots. The cornerstone of a successful organic search campaign has always been technical SEO. Linking your keywords to a relevant page on your website - for example …

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Lessons I've learned from trust rank

Long-form content is a magnet for long tail searches. The more searchers and visitors you attract, the more you can ‘satisfy’ and the better chance you can rank higher in the long run. You need to utilise all aspects of digital marketing to form a full SEO strategy. This will …

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Reasons why marketers love 301 redirects

The number, accuracy and quality of your business' local citations improve its chances of featuring highly in search results. SEO is a long-term strategy, so it sometimes takes months before you start seeing results. While SEOs aren’t generally user experience experts, we do have a set of SEO techniques …

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Recover your dead backlinks

Targeting a hungry crowd can offer lots of benefits to your online business. This is because they are searching for immediate solutions to their questions or problems. With the advancement of social media today, the development of Social Media Optimization in gaining backlinks and popularity from popular sites like LinkedIn …

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Always ensure any anchor text looks and is natural

Search engines drive focused traffic, and searchers are seeing specific sites on the results page because they are all relevant to their search, so you want to ensure that you stand out amongst the competition. What is your organic search strategy? If you don’t have one, you’re missing …

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Learning about conversion rates

Creating great content may even help you to rank better! Social media, though not necessarily a ranking factor, can be extremely important to your organic campaign. If you do decide to use an image as a link, filling out its alt text helps Google understand more about the page you're …

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What to Do Once You've Acquired a Website

If your already-designed website is not mobile friendly, it may be quite costly to make the site responsive. Responsive is the term for a website’s ability to adapt visually and operationally to a variety of dimensions and properly display on various handheld devices. They compare the performance and context …

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The hidden agenda behind anchor text

Your website should be thematically oriented to specific keywords for optimal rankings. The website should fulfill the needs of your users. At the same time, it is also important for your web content to load quickly in order to guarantee user satisfaction. Does your keyword research still boil down to …

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The latest trends in splogs

Google’s Search Console (previously known as Webmaster Tools) and Analytics are both incredibly valuable tools for optimising your site and monitoring its SEO success. When you are trying to figure what keywords are best to target for your business, try putting yourself in your potential customer’s shoes. What …

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The ultimate revelation of gateway sites

Not only will a great linking setup be useful when proving your authority to Google, Yahoo and Bing, but it can also create a much more complete interaction with your potential customers. Higher rankings lead to more clicks and visits from interested searchers, and that search traffic is uniquely valuable …

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Concentrate on actionable anchor text

Data analysis should be the cornerstone of your SEO efforts. Assess how customers access your site, what they do when they get there, and where the primary exit points are. It’s one of the great things about the field. In many cases, the higher you are on page one …

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Focus on getting your targeted keyword in the headline early on

In a Searchmetrics 2016 study into ranking factors, there was an “extremely high” correlation between social signals and Google rankings. However, this couldn’t be accredited to the algorithm, but rather to the “overlap between brand websites performing strongly in social networks and being allocated top positions by Google.” Producing …

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Go long-tail and forget social media

How bad hosting can lead to losing SEO rankings Downtime of your website can lead to vastly decreased performance in organic search. A title tag is used by search engines to display a page in search results and can also be found at the top of your browser. Title tags …

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Hidden facts about page rank

Another reason local SEO is going to blow up in 2016 is due to Google’s recent decision to remove its location search tool. You search ranking depends not only on the search term used, but also on where and when you perform the search. You see, when you go …

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When auditing your site, take time to think about content

In social search, content that has a social connection to you in some way is prioritized. A social connection could mean someone you are linked to via Facebook, Twitter, or any other major social network. Increase visibility to new content you create by sharing it on social networks and building …

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How to Create Synergy

Symbols such as $, %, + and * appearing in URLs can make your search listings look less appealing. I think any reasonably curious and educated person can get into it but that’s one of the dangerous things also because there’s, you know, how do you know the information you’re looking …

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Increase Organic Traffic by the manipulation of URLs

Numerous self-called experts are out there giving different tips and advice but, unfortunately, most of the time, the only thing they do is confuse people. Don’t stuff your footer with all kind of irrelevant links. Keep it focused, make sure these links are helping your visitor. Google will find …

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Facts about analysis that will make you think twice

Adding proof terms to your content helps a page appear at the top of search engine rankings, provided all other factors and criteria are met. With all that said…SEO is still all about content and links. Without amazing content, you’ll never get links. And without links, you won …

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Let's follow long tail search best practise

If you only share your site’s content, this could be a negative in the eyes of your audience. Spend some time to get to know the people who consistently share your content. Pull together a list of contacts with more than a thousand followers and a history of engagement …

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When auditing your site, take time to think about analytics

Google needs to generate, maintain and increase its revenue. It can only be done when the searchers uses Google as a Search Engine. The searchers will use Google till the time the Search Engine is providing accurate results to the query entered by the searcher. Keywords are single words, or …

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Can stickiness help improve my search engine placement?

Few people bookmark or even save links to sites they visit, but simply trust they will be able to find them again once they return to Google. If you want to build backlinks to your website, you have to do it with caution and knowledge. There is a massive amount …

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Make SERPs the focal point of your marketing efforts

Technical WEB optimisation is an awesome field. There are so many little nuances to it that make it exciting, and its practitioners are required to have excellent problem solving and demanding thinking expertise. Self-educated. You have probably asked yourself, many times, “How do I build backlinks to my website for …

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Make web 2.0 the main focus of your marketing tactics

Familiarize your content creators with basic SEO practices and ensure they work closely with the SEO team to create material that will rank as highly as possible from the moment of publication. Aside from the search engine optimisation benefits, great content is only successful when it engages the reader; when …

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