If you participate in an active discussion on a forum or blog that is relevant to your business and if your comment provides contextual value to the discussion, then you don’t have to worry about sharing a relevant link. But make sure that you don’t overdo this by using commercial keywords in your anchor texts. We all seek the same goal, to achieve the number one search engine position for several specific keywords or phrases. This will not only improve your ranking, but will make your site much more valuable to your visitor. While changing the URL and metadata for your content isn’t exactly using social to win at SEO, to us it’s all the same process. That’s because within our CMS we’ve created tools that set up SEO right from the Entry Editor — before the content is even published.

Reasons that people rely on SEO campaigns

The higher the quality of your backlinks, the higher your search rankings. Search traffic is free and Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... you do not need to pay for it when compared to PPC, public relations, and display ads. It’s psychological; our brains love lists. If you create some cool list, there is a big chance that people will click on it and later share it. The Featured Snippet section appearing inside the first page of Google is an incredibly important section to have your content placed within

See which specific marketing initiatives are contributing to your bottom line

An internal link connects one page of a website to a different page on the same website. In an internal link, the source domain and target domain are the same. Strategic internal linking is an SEO power technique, especially for content marketing. It’s great that people write about you and link back to your website, but just as long as they create links naturally. Stuffing the anchor text with commercial keywords is far from natural and will surely get you in trouble. Using brand keywords or navigational phrases is a good option in this case. Perhaps the hacking in this case means parting from traditional marketing realms and roles. A great way to get your site more visible is to begin posting blogs on your site. Blogs increase the size of your site and give you a way to connect with your visitors. This, in turn, increases your search engine visibility, which will give you many more visitors.

Adopy a monetisation first approach before putting efforts into CTR

In this chapter we’re setting the stage for how to get creatively motivated to increase traffic and learn how to kite trends. Do your homework. It will pay off. What is Google bot? According to SEO Consultant, Gaz Hall from SEO Hull : "They want some hot tip that they think is a secret to search success."

The secret behind domain authority

Thin content tells a search engine that your sitepage doesn’t have much to offer. As a result, those sitepages are ranked poorly in the search results. Sparse content is mostly characterized by a poor content (text) to code ratio. The common rule of thumb dictates that the amount of text on a website should not be less than 25 percent. A great example that I like to use is PNS Egypt. Blogging is a great way to stay up to date while easily generating new, relevant content. Blogging regularly (ideally once a week at a minimum) can have significant implications for search engine optimization, since each new blog entry represents a new web page. When someone searches for specific keywords and you implemented them into your content search engines will recognize those words. One of the most effective places to deploy your keywords is in the first full text block that Google sees, the full URL of each and every page on your site.