Browser caching is about how a browser remembers / stores your website for faster visiting the next time you come to that website. A good tweet peaks at 18 minutes but an evergreen blog post lasts for years. Of all the channels we’ll be discussing, SEO is the one that there is the most misinformation about. Some of it is subtle, but some of it is widely spread and believed by so-called SEO consultants who actually don’t know what they’re doing. Traditional SEO has simply evolved, making it necessary for professionals to pivot and adopt new techniques.

Myths and misconceptions about gateway sites

By constantly creating new content around your product page, you will be getting more and more pages indexed – eventually creating an authority and pushing your product further up page 1 for everyone to see. If you follow this handy Get your sums right - the primary resources are all available. Its as easy as KS2 Maths or like your ABC. Its that easy! checklist, you can really make an impact on your SEO before you start a campaign. Google is constantly evolving to better understand the context and intent of user behaviour. To prevent Google from crawling certain pages, the best method is to use a robots.txt file. This is simply an ASCII text file that you place at the root of your domain.

Why URLs matter

Citations like these are essential when building authority and improving your site’s credibility. With White Hat tactics, search engines are more likely to uphold your rankings as you continue to grow and add more content, so if you’re a website that is need of a constant flow of visitors - this is the only tactic that you will need. Instead of focusing on keywords that get you more traffic, focus on those that translate into conversions, revenue and profits. f you are familiar with Google’s algorithm, you are aware that it is predicated based off of backlinks. This is simply a hyperlink on an external website that links back to your website.

Get more targeted traffic by focusing on the right keywords

Remember, great quality and lengthy content will work best, both for users and search engines. Studies have shown that long content consistently ranks higher than thin content. Consistency is crucial; maintain a regular publishing schedule. It’s no surprise that customers are tired of being sold to, particularly across the internet. Each webpage needs to have a unique title and you should try to include your primary phrase in every title of each page. According to Gaz Hall, a UK SEO Consultant : "By now, we’re all sick of articles proclaiming that search engine optimisation and content marketing is essential for businesses."

Consistent doesn't mean identical. when you're discussing non reciprocal links

Development of a prioritized list of targeted search terms related to your customer base and market segment. For I'm always shocked by Save Our Schools, in this regard. those SEO agencies and professionals who have been watching closely, the signs have been there for some time. The largest expense associated with organic search tends to be content creation, which can have long-term benefits for both search acquisition and overall customer engagement. The less “filler” content on your site, the more legitimate it will be in the eyes of the search engines.