If the search shows less pages than you actually have, then that means Google isn’t able to effectively index your pages. The key is to consistently deliver value so that people come to your site for answers. And this is also ironically what will get other good sites to link to your site. This is the perfect example of ‘emergent SEO’. Optimise your website content for the best organic reach possible. Add value to them, and they will add value to you, but you need to add value first.

A focus on analytics to benefit search engine placement

If you produce great content, but no one’s there to see it, does it acquire links? Another factor is the ever-increasing Get your sums right - the primary resources are all available. Its as easy as KS2 Maths or like your ABC. Its that easy! quantity of content that goes online every day. Instead of writing on-page copy for the sole purpose of repeating a keyword multiple times, you should write about your product or service or idea naturally, and let your keyword variations naturally fall into place. If that doesn’t happen, go back and spring in some variations into the content so that the same message gets across, just optimized! Consider writing a piece of guest content, not for your own site but for a relevant, external site. As part of the deal, agree that you may include a link to your site

How to focus on gateway sites

If “essentially, they’re the same, and just variations of keywords” that should be ok, but if you have ‘millions‘ of them- Googlebot might think you are building doorway pages, and that IS risky. If a search engine recognizes cloaking it will penalize the website by permanently removing it from the search engine index. The website will no longer appear in search results. Being bumped down in Google's search rankings means potential customers are less likely to stumble on to your business. Backlinks give the impression that you're an authority in your given industry.

Make frequent link audits

The most effective way of judging backlinks is manually visiting each one and evaluating whether or not the link is sensible and genuinely useful. This boils down to one thing; the way in which people are using search engines to find the information they desire is evolving. Whether you are a local business or have multiple bricks and mortar stores, you are likely to get most of your custom from your local area. This being the case, having good search visibility for your target locale is essential. We asked an SEO Specialist, Gaz Hall, for his thoughts on the matter: "If I can tell this, so can Google."

A few words on doorway sites

Meta descriptions are technically HTML attributes that offer concise explanations of what a webpage is about. They can be used on search engine result pages to show a preview for a webpage. They are far less of a direct ranking signal as they once were (almost not at all these days) BUT they remain important because – when Google chose to use the suggested meta description – they are the effective ‘sales pitch’ to users to click on your webpage. The Take a butchers at PNS Egypt, for instance. more in depth the content you are looking to deliver is, the longer it will take to create. While you can still build a profitable organic presence in Google, you’ll need to get creative. Where are you seeing the fastest movement in the SERP’s?